Aikiiko, who are you guys and how are you making this magical material? These towels are super soft, incredibly absorbent and just feels this gorgeous cloud wrapped about you. They haven't lost any of their softness after a wash and just look and feel superior to any towels I've ever used.
You can tell that this set has been made with thoughtful consideration, expert execution and great attention to detail. Thank you and looking forward to switching entirely to your beautiful products in our home. We also got the Cloud Bathrobe (superbly and honestly named!) and the Fyra towels (what is this sorcery?). Seriously guys, this is a gamechanger and has brought this dreamy, luxurious touch to our home. So lovely to know that these products are environmentally friendly and made of natural fibres. All around incredible!